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Building brand identity

How to Build Your Brand Identity

calander 06 February, 2013
What is your company message and are you recognized for it? Over the last few months, I have written two articles about branding. The first article was titled, “How to Define Your Brand Identity.” The second was “How to Choose Corporate Colors to Effectively Communicate Your Brand.” These articles show you how to deal with your visual identity, but your identity is much more than just visual. Every day, we dress ourselves and we decide what colors and acc...